Demonstration Speech Review

http://sharing.theflip.com/session/0eefa7318aea81d1effd4a2956c5d903/video/11696974

When I watch myself do my presentation on the video, I think I did well, however, there were places I can improve. When I explained my topic I think that I did a good job of getting to all of the points that I wanted to. When I was introducing my topic, however, and throughout my demonstration, I used a less formal and more relaxed form of speech. This is likely the result of not enough practice. If I practiced the speech more times I think that I would have made my diction better and my speech would have been more formal with smoother transitions.

The reason that I picked making a t-shirt as my topic was that I thought it would be original and that the fact that no one else had done it would keep people interested. When I was presenting though I noticed, especially while sketching the shirt, people could not watch as I drew. I would have been better of having some sort of easel and filling it in with the t-shirt facing the class. Because of the amount of time that I had to do my presentation, I feel that I compressed it a little too much in certain areas and glossed over certain steps that were just as relevant as the drawing part which I focused on for a while.

In terms of body language, voice, and eye contact I think I spread focus around the class reasonably well. The only problem is that my project did not lend itself to making eye contact at all times, but when I could I did. My posture seemed squared and attentive as well, I held myself upright and projected to the room, keeping myself squared to the class rather than speaking at a wall.

Overall I was happy with my choice of topics. I seemed to cover the relevance well and I did not drag on for too long. It was definitely different that other peoples subjects and I would definitely do it again. In doing it a second time though I would practice it more and make my visual aide more visible to the class.

Tony Stewart; a Good Choice for Burger King

Recently, Burger King has been using Tony Stewart to endorse their burgers. The commercial portrays Tony Stewart in “Tony Stewart’s Endorsement School,” filled with a class of other celebrities, teaching them the proper way to endorse a product. The other members of the class, mainly Carrot-top and Erik Estrada, are having difficulty marketing and selling their products, a Carrot Crusher and a pair of Estrada Sunglasses respectively. Tony Stewart tells the class that they must, “endorse what you believe in, like me, I love the Whopper (burger king cheeseburger) so I endorse it”.

The premise by which the product is being advertised is that Tony Stewart loves the Whopper. Burger king is trying to take the approach that Tony Stewart only endorses a product he believes in and is comfortable with. Where as many products may be endorsed for their capabilities, food does not have many capabilities besides satisfying hunger. Using Stewart to endorse the Whopper therefore only serves the purpose of having a celebrity opinion to back the product. He can only claim his devotion to the product to the extent that he likes the burger, or in this case to the point that he believes in it. Being one of the largest individual promoters of Burger King name, Stewart is qualified to opine on whether he believes in such a product

This endorsement has mutual benefits. For Tony Stewart, his new multi year contract has successfully made him richer. Advertising is a prime source of incoming for athletes, especially Nascar drivers; whose sponsors have advertisements all over their cars and gear. For Burger King, having stewart come out and say he not only endorses the product, but believes in it qualifies all of the advertising they do through him in Nascar and serves as additional publicity. Stewart is a trusted athlete in the sport of Nascar, and especially to fans they may want to follow his lead in day-to-day matters.

Response to Jenna's Celebrity Ad Blog

http://jbloomlsc100s10.blogspot.com/

Jenna focuses on an advertisement done by Welch’s grape juice and takes a look at the way that they use Alton Brown’s celebrity to endorse their product. She takes note on how he is qualified for such a commercial, referring back to his food shows and informing readers that he is a food scientist. She then goes on to discuss the health benefits to some extent and discusses how grapes result in such health benefits.

When I read the article I found that she did a good job of choosing an advertisement with a celebrity that was qualified to endorse the product. Alton Brown clearly has experience with food and is well known for his appearances on television shows. Besides telling that he has made appearances on television and is a food scientist, Jenna did not indulge in why Welch’s would have chosen him to advertise their product. I would argue that such a choice was made because of how recognizable Alton Brown is to mothers who are the most likely viewers of his show, and are more often responsible for their children’s health and diet. Brown is portrayed in his shows as highly critical of his chefs so why would Brown be any less critical of Welch’s. As a result, parents may be inclined to believe that Brown can be trusted to make an unbiased opinion about Welch’s and a positive remark from him means Welch’s is a safe choice for their kids.

When Jenna shifts from talking about the ad to talking about the health benefits she does so very briefly. There was no obvious transition between the two ideas so I got confused about how she was relating Brown’s experience with the health benefits. Once she did do so, she did a good job of explaining how grape juice was healthy and summarizing the article she referenced.